Mogi: Socially Connected GPS Gaming
(From the WWJ Team, July 2, 2004)
(You can only see the preview on the GLOCOM Platform)
You may have read about it in Wired or The Feature, but our program today is the first Web video coverage for Mogi, a GPS game that may be The Future of Mobile Content, Version 1.0. Mogi is a multi-player network game in which individuals or teams hunt down virtual treasures hidden in Tokyo's concrete jungle; Mogi players interact in ways that even the much-talked-about i-mode has yet to deliver. It's new for Japan, even newer for the rest of the world, and there's no lucrative revenue model. Yet.