Journal Name: Annals of Business Administrative Science: Vol.3, No.1 January 2004
Online ISSN: 1347-4456, Print ISSN: 1347-4464
Exploring the Causal Model of 3D-CAD Technology: Interfirm Communication and Product Development Performance in Japanese Automobile Parts Industry
3D-CAD technology impacts the performance of product development in two ways. One is a positive effect that the use of the 3D-CAD decreases the number of problem solving cycles directly, so that development performance improves. The other is the negative effect that 3D-CAD increases interfirm communication, which increases the quantity of coordination. In conclusion, the overall phenomenon of a correlation between the use of 3D-CAD technology and improved performance cannot be seen, because the two effects of the 3D-CAD offset each other.
Keyword: 3D-CAD, product development, interfirm communication
©2003 Global Business Research Center. All rights reserved
(This journal is available online at: http://www.gbrc.org/)
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